PHILIPPINES – Watsons, Asia’s largest health and beauty care chain store, launched in Cebu today its “Make Your Summer” campaign, which seeks to create the perfect summer for everyone.
Watsons Philippines offers various sun-proof products at its more than 500 stores around the country. These products include sunblocks, sunscreens, facial wash, hair and scalp care, sun spray, and a lot more.
Among the sunscreen products that Watsons carry include Nivea, Vaseline, Banana Boat, Beach Hut, Solstice, Biore, Sunplay, Belo, Neutrogena, Cetaphil, Celeteque, Kojie San, Hawaiian Tropic, Dermplus, Ponds, and Olay.
“Sun is the leading cause of aging so we are trying to avoid aging by creating awareness of daily sun protection application. But it does not stop with the sun block. It also resonates to hair treatment because you also need to protect your hair and scalp while under the sun,” said Watsons Group Category Manager for Skin Care Kim Reyes.
Reyes was joined in by Karen Fabres, Watsons Group Marketing Manager, during the launching of the campaign at Watsons shop at the SM City in Cebu City.
“We know that it is important to get protected from harmful UVA and UVB rays. That is why we have all the sun-proof tools one needs for a safe and awesome summer,” Fabres said.
To make summer more exciting, Watsons also offers customers a chance to explore the wonders of the Philippines with getaways for four to Batanes, Boracay, Cebu, Davao, and Palawan. Every P500 single-receipt purchase of participating products entitles customers one e-raffle entry.
Watsons To Further Expand in the Philippines
Meanwhile, the retailer is further expanding in the Philippines, with plans to open about 100 new stores in the country, said Fabres.
Most of the new stores that will be opened this year will be positioned closer to communities. The stores will also introduce household items, such as soaps.
“What we really want to do is to reach people outside of malls. We want to move closer to communities,” Fabres said. – EventsNewsAsia.com